As a breeder, what is your core goal when starting the purchasing process? Every answer will have some variation. But at Diamond M, we answer the question with a question. "How will this animal help our cow base?" To us the phrase "cow base" is simple, how an animal will contribute to continuing a herd's success. Will this animal have the longevity and sustainability to prove their worth year after year? We had this discussion when evaluating Lot 1's dam, some years ago. It is safe to say we made the right decision. Her dominance as a donor female in our program looks to continue in her lineage with DMCC Love Song.

LOTS

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